Nexus Select CITYWALKBurn It Earn It
June 29, 2018

Burn It Earn It

The soul that sees beauty may sometimes walk alone.” – Johann Wolfgang von Goethe

No offense to Goethe’s elevated ideals but this need not necessarily be true. We walk best when we walk together. Remember those long romantic walks with your sweetheart or the fun of walking around the university campus with friends? Or walking a much loved pet? Walking together is always a beautiful experience – be it the journey of life or literally taking a stroll. And now, Nexus Select CITYWALK and Asics together bring you an opportunity to walk for health; to walk for fun, for beauty and for awareness. And for free gift coupons that you can redeem at your favourite store! Sounds too good an opportunity to pass up, doesn’t it? Read on.


Asics, the leading brand in fitness and sports wear products in India, has announced the launch of a Burn It Earn It Campaign at Nexus Select CITYWALK between June 29 and July 1, 2018. Walking is a whole body workout. It is the best exercise to manage conditions such as Type 2 Diabetes, heart disease and blood pressure. Studies reveal that walking stimulates serotonin and dopamine, neurotransmitters that help in elevating our mood. The rewards of walking are endless – from improving blood circulation to strengthening bones to stimulating metabolism, it can improve the overall health of an individual. It is to emphasise these benefits that Asics has decided to hold the Burn It Earn It Campaign, powered by Asics.

sports wear

What makes this campaign really interesting is the reward. Walk through the Nexus Select CITYWALK shopping centre on 28 and 29 June and 1 July. This will earn you the following rewards –

  • Walk 0-5000 steps & Get INR 500 Gift Voucher
  • Walk 5001-10000 plus steps & Get INR 1000 Gift Voucher

The gift vouchers can be earned by showing the total steps walked at the Walk Zone before the end of the campaign and can be redeemed at the shopping centre itself.

gift vouchers

Don your most comfortable walking gear, gather your friends, and enjoy shopping and walking at Nexus Select CITYWALK to participate in this fun contest. While at it, talk to the Asics representatives, find a way to incorporate regular walks into your lifestyle and reap immense health benefits as well. Do also remember to learn more about the GPS fitness-tracking system, RunKeeper by Asics, which will help you track your daily walks.

All shoppers at Nexus Select CITYWALK are eligible to participate in the Burn It Earn It!